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We Have a Passionfor pricing

...The pricing platform is very powerful, web-based and allows almost everything which is required by our customers. Enrico Karg / Head of Customer Journey Driving Project / EVENTIM
...We liked Pricefx a lot, like really a lot. They were very flexible.​ Thomas Verly / Head of Global Sales Processes & Head of Americas IT / EagleBurgmann
...Analysis that before required a lot of manual work can now be done in a second or at the push of a button. Diana Heppeler / Product Manager / INEOS Styrolution
...We have a very clear vision of what we can do to drive profit lift through pricing and how Pricefx fits in as the enabling technology. Brian Sharp / Global Commercial Strategy and Execution Leader / Sonoco
...We decided to switch from a first-generation price optimization provider to Pricefx in 2018 because of its flexibility, responsiveness and implementation speed. Jose Redondo / Global Pricing & EU Commercial Analytics Director / Owens-Illinois
...It’s not a black box, but a platform for putting our own Pricing logics in. This makes all the difference in the dealings with the wider business, especially Sales. Antti Kuusenmäki / Vice President Pricing & Analytics / RS Components
...The difference between Pricefx and all the others is that we can implement our own pricing strategy in one software tool. Marcus Heuser / Executive Director / Saturn Online
...Not every company can offer customized solutions and fast. Nicola Scirocco / Global Pricing Manager / Prysmian
...It took 3 months for Pricefx to configure the logic in our system. Thomas Verly / Head of Global Sales Processes & Head of Americas IT / EagleBurgmann

We’re out to Offer the Best Pricing Platform on Earth

Price fx- About Us

Through the expertise of our software engineers, the dedicated work of our customer success team and the visionary drive of our co-founders, we are committed to providing our customers and partners with the leading SaaS-based price management, price optimization and Configure-Price-Quote (CPQ) solution worldwide.

Our software is fast, flexible and intuitive to use. No compromises.

We Value F-Words

/ Three words serve as the cornerstones of our company and the basis for our software.

  • / 01

    Germany

    / Läutenring 16 85235 Pfaffenhofen, Germany

  • / 02

    Czech Republic

    / Meteor Centre C Thamova 681/32 186 00 Praha 8 – Karlin Czech Republic / Sokolska tr. 944/23 702 00 Ostrava Czech Republic

  • / 03

    United States

    / 150 N Riverside Plaza Suite 4220 Chicago, IL 60606

  • / 04

    Switzerland

    / Haltenweg 6 8832 Wilen b. Wollerau Switzerland

  • / 05

    Australia

    / 480 Queen Street Level 27 Brisbane QLD 4000 Australia

  • / 01

    Germany

    / Läutenring 16 85235 Pfaffenhofen, Germany

  • / 02

    Czech Republic

    / Meteor Centre C Thamova 681/32 186 00 Praha 8 – Karlin Czech Republic / Sokolska tr. 944/23 702 00 Ostrava Czech Republic

  • / 03

    United States

    / 150 N Riverside Plaza Suite 4220 Chicago, IL 60606

  • / 04

    Switzerland

    / Haltenweg 6 8832 Wilen b. Wollerau Switzerland

  • / 05

    Australia

    / 480 Queen Street Level 27 Brisbane QLD 4000 Australia

Our Leadership Team

/ We’re working toward their vision, every single day.

  • Pricefx Chief Code Monkey Christian Tratz
  • Price fx - Executive Team-Martin Wricke
  • Price fx - Executive Team-Patrick Moorhead
  • Price fx - Executive Team-Patrick Adams
  • Price fx - Executive Team-Billy Graham
  • Price fx - Executive Team-Tom Fencl
  • Marcin Cichon

    Chief Executive Officer and Co-Founder

    / Marcin has over 20 years of experience in software and software-related consulting business with a proven track record of establishing and growing startups in Europe. Before co-founding Pricefx, Marcin was responsible for Vendavo’s operations in Europe as the General Manager and VP, Europe. Before that, Marcin was in charge of establishing and growing Ariba’s (a leading provider of enterprise supply chain and sourcing software) European services business with over 160 members of staff by 2006.

  • Pricefx Chief Code Monkey Christian Tratz

    Christian Tratz

    Chief Code Monkey and Co-Founder

    / Christian has over 19 years of experience in software engineering and in consulting within the enterprise IT space. Prior to co-founding Pricefx, Christian worked – both as an employee and an independent contractor – in the key role of solution architect of complex, multinational enterprise software implementations. There he gained relevant business and technology expertise. He holds a Master of Business Informatics from BA Mannheim, Germany.

  • Price fx - Executive Team-Martin Wricke

    Dr. Martin Wricke

    Chief Product Officer and Co-Founder

    / Martin has over 15 years of experience in pricing and implementing pricing software in various industries. Before co-founding Pricefx, Martin was the global head of pricing at Döhler Group. He was responsible for establishing and running the pricing organization, developing new pricing concepts and managing price calculation. Martin is the author and co-author of numerous articles in the area of pricing. Martin is a regular speaker at pricing conferences and events.

  • Price fx - Executive Team-Patrick Moorhead

    Patrick Moorhead

    Chief Marketing Officer

    / Patrick has built a diverse 20-year career at the forefront of digital marketing and advertising, with roles spanning national and global leadership positions at agencies, including Razorfish and FCB, and senior strategic marketing, sales and client management responsibilities at Catalina Marketing, Label Insight and Twitter. In this role, he is responsible for all aspects of Brand Marketing and Communications, ranging from public relations to social media.

  • Price fx - Executive Team-Patrick Adams

    Patrick Adams

    Chief Revenue Officer

    / With 20 years of experience in business software, Patrick has established market leadership in the international business of publicly traded cloud software companies and market-making start-ups at Ariba (now SAP), Planview and other market leaders. Patrick shares a passion for scaling ground-breaking cloud offerings to global markets. He holds bachelor’s degrees in electronic engineering and in computer science.

  • Price fx - Executive Team-Billy Graham

    Billy Graham

    Chief Customer Officer

    / Billy has over 10 years of consulting and management experience involving constant change and complex issues across many countries, cultures, languages, and disciplines. Before joining Pricefx, Billy was a manager in PwC’s Pricing & Profitability practice where he was responsible for large, multi-year pricing implementation projects for Fortune 100 companies.

  • Price fx - Executive Team-Tom Fencl

    Tom Fencl

    Chief Financial Officer and Senior Vice President of Operations

    / Tom has over 20 years of experience in financial management and investment banking. Before joining Pricefx, he held CFO positions at several privately owned middle market companies and advised on M&A and financing transactions across multiple industries, both in Europe and the United States. Tom teaches a private equity class at the Institute of Economic Studies at Charles University.

Our Certified Partners & Consultants

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